Posts Tagged ‘network marketing’

What stops you from becoming a giant in your industry using social media marketing? The answer is fear. Think about all the places that you could use to increase your business if you just put aside your fears and tried. Here are a few of our favorites:

• YouTube

• Facebook

• Google+

• LinkedIn

• Twitter

• Instagram

• Pinterest

What type of content produces the biggest results on most of these social media sites? Video beats any other type of content. This is where the fear factor hits for most people. They cannot imagine sitting in front of a camera and talking for five to thirty minutes to share a story. The idea of doing a video makes their hands sweat and their heart pound. You need to get over it. If you want to become a big success, using social media marketing you must use video. Let us talk about some ways for you to overcome your fear and hesitation.

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The first suggestion is just start. Turn on your webcam and start recording some horrible videos.

Do it as simple video blog and upload them to YouTube. You can even joke in your videos about how terrible you look today and how your message is rambling. The important thing is to do it. One of the top leaders in the network-marketing world recently issued a challenge to his entire organization to create videos for 90 days straight. Imagine how much improvement you would make in 90 days of doing a video blog on YouTube.

A video blog allows you to relax and just talk about anything. You do not have to stay focused on your business. You can share about a video you watched, the book you are reading, or something that happened in your life. This is your playground to improve your skills and at the same time to start creating a bigger presence in social media. We recommend sharing your videos on Facebook, Twitter, and other social media sites to increase your viewers.

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Along with doing a video blog, you should start doing a tutorial or sales video several times each week. Create content people will enjoy watching.

These videos can be done using screen recording software like Camtasia. We recommend using your own voice to narrate your videos since it adds a personal touch and helps expand your authority and impact in your market.

Yes, we claimed we were going to help you overcome your fear. The only way you are going to overcome your fear is to start making the videos, sharing them, and enjoy the embarrassment. You are going to make some bad videos the first few weeks. How do we know that? We made terrible videos for weeks. We felt the sweat. Our voice shook as we talked. Our hands trembled as we tried to focus on what we wanted to say. After we recorded videos for 21 days, things started to change. We started feeling relaxed. Our confidence grew. The only way you will overcome your fear of video in your social media marketing is to dive head first into recording videos. It may be uncomfortable for a few weeks. Once your confidence grows, your marketing impact will skyrocket.

To your success!

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Here is what happens with most businesses, they hear about how social media is a great place to find customers so they create a twitter and Facebook account.

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They tweet a few, “hey we have X for sell, come get it” type of posts. After months of doing this they lament on how social media marketing doesn’t work and how it is a waste of time.

If this is how you use social media, don’t feel bad, most business mistakenly use social media in this way. They have people who don’t understand social media running their accounts and those people can’t really be blamed either. Marketing is a skill that has to be developed.

If that is the wrong way to do social media marketing, then what is the right way to do it? Thank you for asking! To understand the right way to do social media marketing, you have to change your reason for doing social media marketing.

The average business owner is only doing social media marketing because they were told that they should do it and they heard about people finding new customers from social media. Those are all good reasons to use social media but if that is all you understand about social media, then you will fail to attract new customers.

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So, I mentioned that you have to change how you think about social media and now I will tell you why. Social media marketing should not initially be used to try and make money.

 

Everyone likes to buys but no one likes to be sold to. People get on social media to have a good time and to joke around.

Today’s consumer knows how to locate your business or one like it, what they need are reason to do business with you. They also want to know more about your business on a somewhat persona level. Social media marketing should be used to build rapport with people. You should share interesting and funny things. You should share your office culture with the world and share your new ideas with them and even ask them for new ideas.

There was one restaurant owner who used social media to show himself in the kitchen making meal and he would ask his friends and followers on social media for new menu ideas. Guess who packed his restaurant to try this new creation? Exactly!

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Rapport, is you build it, they will come.

This is a topic I love to write about because it gets right into the nuts and bolts of how to use social media. Please apply some of these ideas to your own business and put your own spin on them. Remember that social media marketing is more about building relationships than advertising your products. Your goal with social media is to build a large group of loyal fans who will take a serious interest in what your company does.

Think about fans of Apple computers and have they care just as much about the Apple brand and culture as they do about the products.

 

To your success.

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Making a living with your business, or with websites that you have created, can be an uphill battle for some people.

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The key to succeeding with any business is driving targeted traffic to what you have to offer. If you send the wrong visitors to your website or brick-and-mortar business, you can have the best offer in the world, and no one is going to buy it. However, if you had a way to only send targeted traffic to your business, individuals that would be very interested in what you have to sell, you could actually improve your bottom line quickly and dramatically as a result of this targeted traffic. One of the best solutions for getting targeted visitors is to use social media marketing. Although it is typically reserved for people that like to talk with one another, it is also a viable solution when it comes to making money, selling more products, and building a list for your business.

Here are a few tips that you need to use to improve your sales using social media marketing.

One thing that many people tend to forget when considering social media is that people are not just interested in talking with each other. Just like forums, people join certain social media groups to interact with people that are just like them. Perhaps they have the same type of hobby, or similar interests. This motivates people to join online groups and forums, and the same is true for social networks. With Facebook having so many people, you’re bound to find individuals that would be interested in what you have to sell. The problem is motivating them to actually buy what you have to offer.

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The best way to go about using social media marketing is to do so in a manner that does not cause people to run.

For instance, if they see an advertisement, or a link pointing to one of your product or money sites, the last thing they are going to do is visit the site and purchase what you have for sale. You need to be subtle with your marketing, which usually means joining groups on social networks that are related to your product, or actually starting your own page on a social network and inviting people to join you.

If you really want to make this work, you really can’t sell people. What you want to do is build their confidence in you as the go to person for this particular niche. Provide lots of free information for them, and links to interesting sites that are all about the same type of niche that is related to the things you sell.

This will cause people to think of you as a provider of information, not someone trying to sell them a product and make money. By doing this, you can actually sell more products than you would imagine simply because they trust you and look forward to everything that you have to post.

By using these tips on social media marketing, you should be able to start making sales shortly. It depends upon how much effort you put into working with social networks and the groups within them. Inevitably, you will gain the trust, and you will be able to sell to them on a regular basis.

To your success!

Social Media Marketing

Business owners have discovered social media to be an effective way in spreading the word about their business. The very nature of social media fosters easy sharing of information by anyone with his social network. As a business owner, you have a great opportunity to interact directly with your customers and encourage them to spread the word about your products.

People see social media as a way to interact with a real person.

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When you establish a presence, avoid a lot of corporate speak. Present yourself as a real person, like someone talking to a friend. Use natural language in the first and second person. Your customers will be more drawn to the less corporate style.

When your customers make a comment or a post, be sure to read it and thank them for taking the time to post. It does not matter if their opinions differ from yours. If someone posts a dissatisfaction about your product, acknowledge your regret, and offer to contact him personally by email to resolve any problems that he had with the product. This is how you earn the trust and respect of your customers. When they see that you are taking personal responsibility for their satisfaction, they will tell others about your excellent customer service and your reputation will improve.

Be patient when you are building up your presence.

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It will take time for people to get to know you and spread the word about your brand. Just keep up with the interaction and be proactive in starting a conversation online.

People like getting incentives. Every now and then, create a promotion or a contest and announce it in social media. Make the prize worthwhile. Gift certificates always attract attention. This is one way to motivate people to share the news with their network.

Look for other opportunities for you to start a conversation. There are plenty of forums and online communities that are frequented by your target audience in which you can also participate. Peruse through the forum threads and see where you can share your expertise. When you make your first post, introduce yourself and be open about what you represent.

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Do not make your post sound like a sales pitch.

If you are offering advice, do it in a way that addresses the question without emphasizing on what you are selling. Just include a link to your website at the signature line. People will make the connection. If they like the advice you gave, they will go to your website to find out more.

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Be sure to maintain a tone of humbleness when you post in social media. Avoid a lot of hype. Customers will respect you and trust you more.

Be ready to change your strategy if the social media marketing scene changes. New platforms pop up all the time, so you have to be ready to jump on the bandwagon quickly to seize the opportunity. If you stay ahead of the game, you will reap benefits for your business.

To your success!

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It’s easy to realize the importance of social media marketing today, when everybody and their mother are on Facebook or Twitter. Every business owner agrees that social media is awesome for gathering leads and gaining credibility and awareness. The hardest part, though, is to reach those people with a message so vibrant that they will want to share instantly with their peers.

The biggest challenge of social media marketing is to develop pieces of communication that have the potential of becoming viral. This is why big companies pay special attention to their social media presence. They hire specialists to handle their profile on social media networks. They choose the best writers and art directors to tailor their messages for those people who belong to the core target group.

Analysis is important. Each campaign brings a new opportunity of seeing what worked and what didn’t.

Social media marketing is sometimes a trial and error process. Only by determining what you did well and by repeating it will you manage to build scalable campaigns and make the number of fans skyrocket.

Build your custom Audience

Build your custom Audience

Being inexpensive, advertising on social media channels is very tempting for many businesses, even for those who don’t have big advertising and marketing budgets. Nonetheless, it is very important to select very carefully the ads you’re going to show to your public. The audience is not stupid. They will realize you paid to have them see your words, so you need to make sure they are damn good, if you want to get results. The result in this case is the desire to share. This is what you want to awaken in your followers’ eyes: a sparkle that makes them click Like and click Share or maybe send your ad via email to their friends.

You don’t have to fake it till you make it. In social media, it is important to be genuine. Your product must have something that resonates with your consumers’ mind. Find that little something, bring it to the light, dress it in appealing words and images and let it fly free in the virtual world.

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One of the social media marketing goals should be to build relationships.

This is what social media is about, in the first place. People are there to interact with each other. They want to share their beliefs, their opinions and the things they love or hate. You want to be the thing they love so much that they can’t refrain from sharing. You want to be their partner and their friend, to support them when they are down and to enjoy their victories together.

This is not an easy task. It requires a big deal of time and attention. If you can’t make a proper effort into the direction of getting closer to your fans, you may lose the battle even before you start it. Try to spot the leaders in your community and get closer to them. Leaders are good, because once convinced they like you, they are going to be your spokespersons without any doubt and they will bring you even more followers.

To your success.

Dream Team One Marketing.

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Whether your business is marketing a service or product, social media is an effective tool to help reach a worldwide audience of individuals all at the same time. For many companies, using social media is crucial. It allows a platform to maintain communication with customers and clients.

As companies begin to develop effective social media marketing strategies, they understand how it can be used effectively to improve service and add to the company brand.

Adding Significant Value

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Instead of taking the approach to just promote the business using social media to connect with followers and friends, it is important to offer them valuable content that is meaningful to their lives. This is done by updated post on a daily or weekly basis. Anytime you or your company finds an interesting article or content from other site that might be significant or relevant to your loyal customer base, it is imperative to post a connected link on the site.

Part of the social media network is about engaging with customers by offering tips and encouraging discussion. If the company has a blog, it is important to update it with posts that are designed to assist the customer base. This can be affected tips on how to get the most out of the company services or products. By offering the customer base smart, valuable content, you will have the ability to position the company as an online expert. Over time this will create a substantial following.

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Customer Only Discounts

By rewarding followers and friends specifically with “customer only discounts” you can use social media marketing to entice more individuals to sign up or subscribe to the company social media site. This might be a percentage off of an initial purchase once they become a “friend”, or simply send out an invitation to every follower that directs them to a special sale.

It is important to advertise company promotions on the site using social media marketing. This will help pass the word concerning the company promotions all across the blogosphere. This one effective tactic will add value to existing friends. It will also generate new followers for the company.

Increasing the Company Reach

There is incredible power in using effective social media marketing tools that lie far beyond the reach of traditional promotions and advertising. Social media marketing can quickly gain an enormous audience in an informal setting. An effective tool in social media marketing is to begin a campaign designed specifically to gain more followers.

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This effective tool can help increase the contact list. It can be achieved by using multiple social media networks across a variety of platforms.

The Social in Social Media

The social aspect of social media is that it works as an effective two-way street. It allows the company to disperse positive messages, while allowing the customer base to freely leave comments and feedback about the products and services the company provides. It is how the company responds to the public and their feedback and comments that will quickly create the ideal reputation as being helpful, responsive and quick.

To your success

Dream Team One Marketing

It is important that all online content is linked back to your Facebook. If
you write a blog, make sure that new posts appear on Facebook. You can even
link your Twitter account to your Facebook page and have all tweets show up
there as well.
Another option, besides a Facebook page, is to create…

SEO

SEO is the best strategy that you can employ to improve traffic to your site.

 

If you need to know more about this, you are reading the right article. SEO will help you gain visibility on the web.

Consider using a pay-per-click strategy as a good affiliate marketing tactic. This requires the least effort from webmasters, so it pays comparatively little, but those small profits can compound rapidly.

Mostly, your site is supposed to entertain visitors and keep them clicking about. You need potential customers to keep returning to your site, as well as staying on the site for more than a few seconds. So, strive to give your visitors what they are looking for and keep them coming back for more.

You need to put some thought into the anchor text you use for internal website links. Your link should never read simply “click here”; this doesn’t benefit your search engine rankings in any way. Search engine bots will look for keywords in anchor text and boost your rankings when they see them.

Using product feeds can help draw traffic and business to your site.

SEO

Product feeds list details such as images, descriptions and prices about the products and services you offer. Send them to shopping sites and search engines. Customers can use a feed reader to subscribe to them directly, too.

Find a certain niche and make yourself a guru. This is a profitable way to market your sites. Design your website around a certain niche, and apply search engine optimization to get visitors who belong to that niche. It is important to listen to what your customers want, not tell them what they want.

The best way to increase traffic is to place new relevant content on your website. Visitors do not stay long on a site if they are not gaining information, which means getting relevant content that will drive traffic.

If your website includes audio and video content, you should consider including detailed transcripts. By providing transcripts for any audio or videos, your content can be understood by search engines and included in search engine listings.

Proofread content moves products, but many webmasters forget this critical step. Make sure both your visitors and search engines can easily understand your site. If your site is filled with errors, then the search engines may not find you as appealing.

You want to have meta tags within the sentences that are at the top of your site.

 

This is because there are certain search engines that will make use of the text itself as the site description blurb shown in the search engine that Internet searchers see. Since you cannot control this, it is important to take it into account.

As this article has outlined, search engine optimization is an ideal way to bring traffic to your website. No matter how long your site has been active, the benefits brought by SEO efforts will be noticeable. These tips that you have learned can help you to get started.

SEO

 

SEO

Most people have thought about being their own boss and running their own business. It may be that you have considered it too. Flexibility and job satisfaction make this prospect a good one. Want to know more? Read on.

If you have to drive for your home business, keep track of your mileage as it is a deductible expense. These fall into travel expenses, which you can get back come tax season. It is crucial that you have proof that this was necessary.

Make sure you understand your production costs on homemade items. To determine the wholesale price increase, multiply your cost by two. The retail mark-up of an item is traditionally twice the cost of wholesale. Make your price-point something both you and your customers can live with.

A serious commitment to success is necessary for any home business

You may want to consider renting or building an office for your business. This would be helpful if you will have face to face contact with customers. This can also help separate your professional life from your personal life!

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It’s important that you have an office with all the supplies you will need. It may seem silly, but if you are not comfortable and have all you need, you may not be very productive.

A P.O. box is a simple way to easily separate your business and personal mail. Do not use your own home address on business websites. This way, you protect yourself and your family.

If you’re running a home business enterprise, the support of your colleagues can be a huge help.
It helps to build a network with other peers. It is not necessary to network with people selling the exact same item, but surrounding yourself with other motivated work from home business owners is very helpful.

You can find many work from home business ideas on the Internet. There are also scams, so you must be careful. If someone is selling information you can get for free by a simple online search, avoid it. There are more complicated scams also which try to have you pay some fee to have access to high income work that does not exist, or pay for online classes which are useless. As you have heard many times, if something sounds impossibly awesome, then it is likely to be a scam.

Invest in obtaining some home business cards.

There are many cheap, or even free, online offers for business card printing. On the business card, have your name, phone number and the business’s name. You should also list your email address and website. Having all this information will make it much easier for customers and clients to contact your business in the way that they feel most comfortable.

Regardless of the home business you start, the key is to make sure you serve customers well. You are solely responsible for how well your business does. Make sure that you continue learning new information to ensure that your business is successful. Before long, you will see your home business enterprise flourish.

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